Alfred News

The Lick Vernacular of Classic Rock Guitar Instruction Book & DVD Released By Alfred Music Publishing

LOS ANGELES, CA  -  Wednesday, May 02, 2012
Alfred Music Publishing, the world leader in educational print music publishing since 1922, releases The Lick Vernacular of Classic Rock, a show-and-tell guitar method to learning licks in the style of 16 legendary players, by guitarist, songwriter, and music/video producer, Kenny Chipkin.

The Lick Vernacular of Classic Rock is a detailed Book & DVD set that teaches how to play guitar phrases in the style of legendary players in an easy-to-understand method. Music examples in the book are illustrated only in TAB for feel and quick study. The companion DVD—with over 180 minutes of video instruction—features Kenny performing every lick with a live-in-the-studio rhythm section in a fun and easy-to-follow format. Detailed instructions for every phrase in the method include helpful tips on the techniques needed to play everything correctly. As a bonus, the disc includes 30 minutes of MP3 audio accompaniments so guitarists can practice the licks learned with a full band. A helpful guitar fingerboard chart, scale form illustrations, and TAB instruction are also included in the book.

The guitar greats and their playing styles featured in the method represent a cross-section of soloing and technical approaches: From rock ’n’ roll (the Rolling Stones) to early heavy metal (Page and Blackmore) to blues-rock (Hendrix, Clapton, Frampton, and Santana), and through to heavy rock (Van Halen, Rhoads, and Perry), progressive rock (Gilmour), Southern and country-flavored (Lynyrd Skynyrd, Walsh), and out-and-out radio/pop/rock (Gibbons, Schon, Scholz); all circa 1967 – 1979.

Click here to view lesson excerpts from The Lick Vernacular of Classic Rock:

The method is designed to be a stock house of material for soloing over a wide range of classic rock chord changes and grooves. Hundreds of original twists and turns of minor and major pentatonic phrases, scales, and modal ideas are presented, including many other musically rich and creative licks.

As part of Alfred’s ongoing commitment to improving the environment, the book is printed on 100% recycled paper.

The Lick Vernacular of Classic Rock Book & DVD set (00-36264) is now available for $19.99 at music retailers and at