Alfred News

Creator of Recorder Express Interactive Game Wins Prestigious United Nations World Summit Award

JoyTunes Adds International Honor to Latest Winning Streak in e-Content Publishing

LOS ANGELES, CA  -  Wednesday, May 23, 2012
Alfred Music Publishing, the world’s largest educational print music publisher since 1922, congratulates JoyTunes, world-renown publisher of educational music games, for winning the United Nations World Summit Award (WSA) in the “e-Entertainment and Games” category for best practice in e-Content and innovative ICT applications. The WSA honor follows a recent educator-voted award for the JoyTunes/Alfred Music Publishing Recorder Express Game, title: Music Education Days’ “Best Tools for Schools” award, Best Teaching Tool for Young/Elementary Students category, at the 2012 Winter NAMM Show in Anaheim, California.

Together with some of the world’s best e-Content producers, JoyTunes received the prestigious honor on April 27, at the Cairo ICT Trade Fair. JoyTunes was selected by jury of ICT experts in Hong Kong from 460 projects and 105 countries that were submitted by regional experts.

“Alfred is proud to work with innovative companies like JoyTunes to help people experience the joy of making music,” shared Andrew Surmani, SVP of School & Church Publishing. “We are absolutely thrilled to be a part of yet another means to make learning and practicing music both fun and interactive. Congratulations to Yuval and his brilliant team on this tremendous award recognition.”

“We are deeply honored by the WSA organization recognition,” expressed JoyTunes CEO Yuval Kaminka. “It’s great to be recognized for our work and our mission in music education: Learn music through online interactive games in the most natural way there is—using your own instrument.” JoyTunes has developed award-winning interactive video games that help children and adults alike, discover their love of music. An elite team of developers, musicians, and music educators created the unique patent-pending technology that lets music lovers worldwide create and enjoy playing real music with a real instrument.

“With the winners from World Summit Award in e-Content, Cairo hosted the best digital producers, interaction designers, and content developers from all around the world. They demonstrated the richness and diversity of the content industries. Cairo is a special stage to highlight what can be done with modern ICT to develop local communities, national social strategies and meaningful jobs,” says WSA Chairman Peter A. Bruck. The WSA Winners’ Events was hosted in the Middle East for the first time ever.

The winners were decided on by a Jury of ICT experts coming from all continents. Each UN Member State only nominates one product per category for the World Summit Award. Hence nominations resulted from national pre-selection awards prior to the international WSA Jury in Hong Kong in June 2011. Hosted by the Information Technology Industry Development Agency (ITIDA) and Cairo ICT under the patronage of H.E. Mohamed Salem, Egypt Minister of Communications and Information Technology, the WSA winners showcased the best digital e-Content projects worldwide.